Tezos has made a dramatic rise over the past 24 hours. The token, in fact, has seen its price rise by 24%, a growth that, according to analysts, would be due in particular to the launch of a collection of NFT (Non Fungible Token) by Doja Cat, which he chose for the occasion OneOf, a platform based on Tezos. Given the prominence of Amala Ratna Zandile Dlamini, the real name of the American rapper and producer, it is an absolutely founded hypothesis.
Who is Doja Cat
Born in Los Angeles on October 21, 1995, Doja Cat is one extremely well-known figure in the recording world. His already solid reputation has been built thanks to the launch of three albums from 2018 to present, which have earned him three nominations for the last Grammy Awards, in the categories reserved for Best Debut Artist and in those Recording of the Year and Best Pop Solo Performance, for the song “Say So”.
To be able to clarify the contours of its great popularity, we must also remember the 3,4 million followers boasted on Twitter and the 14,3 million on Instagram. A huge following, therefore, such as to guarantee full success to each of its initiatives.
Doja Cat's choice in favor of Tezos
Doja Cat's decision had a bullish impact on Tezos precisely because most NFTs have so far been paired with Ethereum. Just the Californian artist specified that his decision was also inspired by ecological reasons. The environmental impact of Tezos, in fact, is significantly less compared to that of Ethereum.
A direct consequence of the fact that its blockchain is based on the Proof-of-Stake (PoS) consensus algorithm, much less energy-intensive than the Proof-of-Work (PoW) which still characterizes the creation of Vitalik Buterin. Which is in its turn towards the first, without however being able to give clear indications on the moment in which the actual passage can take place. An uncertainty that seems made on purpose to favor Tezos.
The advantages for those who buy Doja Cat NFTs
Those who buy Doja Cat's NFTs will be rewarded with the possession of a metal bust of the American rapper. In addition to carving out the opportunity to participate in one of his upcoming concerts. And, again, all the owners of the Non Fungible Tokens launched for the occasion will be invited to an exclusive Discord channel, Planet Doja, on September 20th. Given the popularity of Doja Cat, great success is expected for the initiative. That has already begun to be felt on Tezos price.
Tezos continues its rise
Tezos has long been on the crest of the wave. To favor it is not only its environmental propensity, but also its long series of updates to which the initial project underwent. Among which there has been much talk of Delphi, precisely because of its repercussions in terms of consumption. Thanks to it, in fact, the use of energy necessary for each transaction that takes place on its network has been reduced in the order of 75%.
The great interest shown by France in him. Not just by Bruno Le Maire, the minister of economy and finance, who indicated Tezos as one of the most notable projects in the cryptographic field, but also of commercial businesses. Over 10 thousand points of sale scattered throughout the transalpine territory have in fact decided to open their payments to the token during 2020.