AC Monza is the first team in Serie B, the second Italian professional series, to enter Fantasy Football on blockchain of Sorare. The Brianza team is the twelfth Italian club to enter into a collaboration of this kind with the transalpine company, in a lot that sees the presence of the most prestigious Serie A clubs. The others are Juventus, Milan, Inter, Roma, Napoli, Cagliari, Sampdoria, Verona, Lazio, Genoa and Udinese. While on a global level there are now 220 teams that have joined, including the Barcelona, Real Madrid, Liverpool.
Since the beginning of the year they are about 220 million dollars traded in the form of cards on the platform, generating valuable revenue for participating clubs. Especially at a time when there are restrictions on capacity in the stadiums, which steal valuable resources from the teams.
The numbers of Sorare in Italy
How is Sorare doing in our country? The data looks very positive. In fact, there would be more than 5 thousand users who usually use the platform, remaining connected on average an hour and 35 minutes every day.. Numbers such as to makeItaly the first global market in relation to the time spent on the digital fantasy football and which assign it the place of honor for the number of users.
An inexorable growth trend, which amounts to 63% monthly, from December 2019 to today. Such as to testify for the umpteenth time the football passion of a country where the football it represents a real mass and custom phenomenon. Therefore impossible to ignore for a platform focused on football, like Sorare.
If in Italy Sorare users are already more than 5 thousand, all over the world their number has instead reached over 200 thousand. A success which prompted the company to launch a new Series B financing round, which saw the influx of 680 million euro. A figure that makes this round the largest ever recorded in this category, on a continental level.
The growth of fantasy football on blockchain is accelerating especially in Asia and America, thanks to a long series of agreements with teams and federations. Thus unifying a composite world made up of collectors who perhaps once dedicated themselves to paper stickers, as happened in Italy with the now famous ones of Panini since 1961. Enthusiasts who can now transport their passion to digital, thanks to Non Fungible Tokens (NFT), also obviating the health restrictions induced by the Covid pandemic in this way.
Sorare is one platform founded in 2018, taking Fantasy Football as a reference point, that is a game that had already been in vogue for years. His project aimed at transporting it on the blockchain, leverages digital collectibles and is literally transforming the interaction between fans and their favorite teams.
The company is based in Paris, and is funded by world-class investors, including Accel Partners, Benchmark, and e.ventures, with the clear intention of making the most of the fan base that sport enjoys worldwide. Even some players have glimpsed the great potential of the project, starting with Gerard Piqué, who did not hesitate to spend his popularity by taking on a management role at Sorare.